Plush Paws Products CASE STUDY
- Categories:
Social Media Ads, Automation/Email Marketing,
E-Commerce, SEM
- The Client:
Plush Paws Products
- The Brief:
Plush Paws already had a great presence on Amazon. After the business was sold he new owner saw a dramatic drop off in online sales. Our goal was to rebound online sales with an emphasis on the owned channels (ie website).
The Plan
Increase conversion rates and sell smaller add-on items through quality email automation.
Create and market to new personas and audiences through paid advertising channels.
Stay top of mind with a carefully planned and executed social media content calendar.
The Result
Bottom Line: Increased online revenue by over 200% year-over-year
- Increase revenue by 229%
- 16.4% increase in e-commerce conversion rate
- 2x+ ROAS on Facebook Ads
- 162.0% increase in transactions
- 125.9% increase in web traffic
Testimonials
What this Client said
“
So the player can actually get to play through me, I am the first player, and of course I've got some boys with me, 3 other guys, all dressed up with an array of missiles and weapons, it looks to be a very very exciting game! "
Author Name
Founder & CEO
”
