Where does your audience hang out? Not sure? We’ll tell you: Facebook, Twitter, Instagram… you get the idea, they are on social media. Let us explain a psychological principle to you. It is called the mere exposure effect.
When people are merely exposed to something over and over they tend to like it more overtime. While this principle does have limitations and a ceiling, its application can be seen in everyday life. Have you ever heard a song you didn’t like but the radio stations kept playing it over and over and then, maybe a week or two later, you found yourself liking it more? That’s the mere exposure effect.
Social media marketing, or SMM, is a form of internet marketing that implements various social media networks in order to achieve marketing communication and branding goals. Social media marketing primarily covers activities involving social sharing of content, videos, and images for marketing purposes, as well as paid social media advertising.
Social media is a great place for you to merely expose your company and its brand to your audience. However, there is a delicate balance: too much exposure can turn people away – not enough exposure your audience will never see you. You have other things to focus on like running your successful business. We’ll take care of your social media presence for you. Even better, we’ll take the time to learn your company and its brand, voice, and culture so we can bring the real you to your social media followers. Think of us as an arm of your company, a really, really, ridiculously good looking social media arm.
Social media ads are quickly becoming one of the most effective marketing tools available. Combine social ads with landing pages, email marketing, and more to maximize ROI!
Regardless of what industry your company is in, your customers are using social media on a daily basis. It is important that you keep them engaged and connected to your brand so that you’re always their first option.
If your company is offering a product or service, you can bet that there are people talking about it and looking for companies that provide it. Our social media management service will help your business to join the conversation and generate new leads.
You need to listen to what your customers are saying about your company on social media and respond to their concerns. Our social media management services focus on highlighting the positive aspects of what your company has to offer and respond sincerely to negative remarks.
Most business owners and marketing managers do not have time to manage all of their social media channels. Each of our social media specialists is trained in social media management and social media marketing. Our agency can help you reach your marketing goals and a new customer base.