Paul Mitchell the School CASE STUDY

Social Media, Paid Advertising, SEO, Lead Generation

Paul Mitchell the School (several locations)

We did work for several locations of this franchised business. The schools depend upon enrollment to stay profitable. This is a high ticket item (between $6,000-$20,000 depending on location and program) so leads are highly valuable. We were tasked with generating qualified leads. We saw significant increase in year-over-year leads for all locations.

The Plan

Create and follow a carefully curated social media content calendar.

Generate high intent leads through Facebook and Instagram ads.

Ensure basic SEO practices were followed and create highly engaging blog/article content.

The Tools

The Result

Bottom Line: 274% Increase In Revenue


What this Client said

So the player can actually get to play through me, I am the first player, and of course I've got some boys with me, 3 other guys, all dressed up with an array of missiles and weapons, it looks to be a very very exciting game! "
Author Name
Founder & CEO