Drift Hero Case Study

Turning zero presence into high-ROAS growth.

523

Paid Social Purchases

12.43×

Paid Social ROAS

10.72×

Paid Search ROAS

$165k+

Email-Driven Revenue

The challenge

Drift Hero had zero paid-social presence, under-optimized search ads, and no email strategy—resulting in minimal engagement, few conversions, and plenty of untapped potential.

The solution

In May 2024, Revity launched a full-funnel overhaul: we flipped social ads to question-first creatives with Advantage+ Shopping and TOF/DPA tests; built dedicated Search, Performance Max, and Brand campaigns with negative-keyword hygiene and weekly bid tweaks; and rolled out automated email flows—Welcome, Abandoned-Checkout, Browse-Abandonment, and Post-Purchase—plus a pop-up to grow subscribers.

THE RESULTS

Six months in, Drift Hero’s digital engine was firing on all cylinders: paid social went from zero to hundreds of purchases with a 12.43× ROAS; search campaigns consistently delivered hundreds of conversions at a 10.72× ROAS; email engagement jumped well above industry norms; and the new subscriber base took off. That seamless orchestration turned untapped potential into sustainable, scalable growth.

523

Paid Social Purchases

12.43×

Paid Social ROAS

10.72×

Paid Search ROAS

OPTIONAL PROOF

GRAPHS, SCREENSHOTS, TABLES ETC.

It's been awesome working with Revity.

We've seen amazing growth in our online sales since starting with them, with great ROAS numbers. We're excited to keep growing with them.

Chris Hansen, Drift Hero

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