Does SEO Last Forever?
Do your SEO efforts last forever? The truth is that there is no clear answer to this question because of the always changing nature of SEO and the variability of each website. The short answer is—not exactly. A small website run by a local company on a template platform with very few or no competitors […]
Common Mistakes Made in Facebook Posts
Facebook can be a useful tool for promoting your brand and engaging with your customers. This platform is one of (if not the) most popular social media outlet with 2.23 billion active users. You can certainly reach a wide audience on Facebook, but if you aren’t reaching them with quality content, does it really benefit […]
5 Things To Remember When Posting on Instagram For a Business
Instagram can be your friend or your foe depending on how you’re using it. When used well, this platform with over 800 million users can be used as a great marketing asset for your company. Today, we’re sharing some tips to ensure you are representing your company well on Instagram and reaping the benefits.  […]
Google Now Requires SSL Certificates
In today’s world, a large percentage of our lives takes place on the internet. For that reason, Google understands the importance of protecting their users. In an effort to make the internet more secure for all of us, Google announced that all unencrypted websites will be flagged. Essentially, this means that if you do not […]
How Often and What Should You Be Posting?
Social media is one of the most powerful tools in your marketing arsenal. But can there be too much of a good thing? When it comes social media, how often and what should you be posting? Using social media correctly is a free website optimization technique that you can’t afford not to take advantage of. The […]
How To Interact With Your Followers On Social Media
It’s no secret that social media can be a great source of power for your business, especially when used correctly. A large part of that success and power comes from the users of social media. The only problem is, maybe you’re not sure exactly how to interact with those who interact with you (or those you hope […]
Good Content Outline
Every business owner wants to increase traffic to their website. One place to start is to learn SEO and other website optimization techniques. While those things are important, there is one way to help optimize your website that is of equal importance — quality content. Besides things like keywords, social media use, good analytics, and knowing your […]